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Case Study

Dr. Martens creates efficiency
and brand consistency

Before

● Duplicated work


● An inability to accurately plan and resource for peak months

“With 2020 forcing us to drastically change our way of working, our
‘facetime’ initially went up and productivity within work hours
plummeted. To combat this, we had to get much better at giving
clear instructions, feedback, and having discussions via written
word. Asana helped us bring everyone’s thought process into one
centralized place.”

—Stacey Kemp

Marketing Creative Manager

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After

● Improved communication and
collaboration in spite of remote working


● Asana reporting is used to identify busy periods and accurately forecast needs

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